{"id":1678,"date":"2025-01-15T11:06:22","date_gmt":"2025-01-15T11:06:22","guid":{"rendered":"https:\/\/garofolivini.it\/storia\/"},"modified":"2025-02-28T10:15:44","modified_gmt":"2025-02-28T10:15:44","slug":"hystory","status":"publish","type":"page","link":"https:\/\/garofolivini.it\/en\/hystory\/","title":{"rendered":"History"},"content":{"rendered":"\n<p><style>body {\n            font-family: inherit;\n            margin: 0;\n            padding: 0;\n            background-color: #f4f4f9;\n        }\n\n        .title-page {\n           padding: 20px 0 15px 0 !important;\n           text-align: center;\n        }\n\n       .title-page .title {\n           text-transform: initial;\n           font-size: 60px;\n           color: #9f8c4d;\n        }\n\n        .timeline {\n            position: relative;\n            max-width: 1200px;\n            margin: 15px auto;\n        }\n\n        .timeline::after {\n            content: '';\n            position: absolute;\n            width: 2px;\n            background-color: #66533c;\n            top: 0;\n            bottom: 0;\n            left: 50%;\n            transform: translateX(-50%);\n        }\n\n        .timeline-item {\n            padding: 20px;\n            position: relative;\n            width: 50%;\n        }\n\n        .timeline-item:nth-child(odd) {\n            left: 50%;\n        }\n\n        .timeline-item:nth-child(even) {\n            left: 0;\n        }\n\n        .timeline-item .content {\n            background: #fff;\n            padding: 0 0 20px 50px;\n            margin-top: -30px;\n            border-radius: 6px;\n            \/* box-shadow: 0 2px 5px rgba(0, 0, 0, 0.2); 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\n      }\n\n     .center {\n       display: block;\n       margin-left: auto;\n       margin-right: auto;\n       width: 60%;\n     }\n\n<!-- RESPONSIVE -->  \n\n\/* large *\/\n\n@media (min-width: 2560px) {\n    .timeline-item {\n       margin-bottom: 0;\n    }\n}\n\n\n\n\/* mobile *\/\n\n@media (max-width: 768px) {\n\n    #theme-page .theme-page-wrapper .theme-content {\n        padding: 0;\n    }\n\n    .title-page {\n           padding: 0px 0 15px 0 !important;\n           text-align: center;\n    }\n\n    .title-page .title {\n           font-size: 42px;\n    }\n    .timeline {\n        padding: 0 10px;\n    }\n\n    .timeline::after {\n        left: 10px; \/* Linea temporale centrata *\/\n    }\n\n    .timeline-item {\n        width: calc(100% - 20px); \n        padding: 10px; \n        margin: 0 auto 20px auto; \n        left: 0; \n    }\n\n    .timeline-item:nth-child(odd),\n    .timeline-item:nth-child(even) {\n        left: 0; \n    }\n\n    .timeline-item .content {\n        padding: 20px;\n    }\n\n        .timeline-item .date {\n        left: 10px; \n    }\n\n    .timeline-item:nth-child(odd) .date,\n    .timeline-item:nth-child(even) .date {\n        left: -22px; \n    }\n\n   .timeline-item .left-column {\n      text-align: left;\n}\n}\n\n<\/style><\/p>\n\n<div class=\"title-page\">\n<h1 class=\"title\">The hystory<\/h1>\n<\/div>\n\n<div class=\"timeline\">\n   <div class=\"timeline-item\"><div class=\"date\"> \n      <\/div>\n   <div class=\"content\">\n      <h3 class=\"data\">1871<\/h3>\n      <h4>THE BEGINNING<\/h4>\n      <p>Over a century ago, in 1871, Antonio Garofoli, starts to produce and sell wines from a small tavern located along the pilgrimage route to Loreto.\n      <\/p>\n      <img decoding=\"async\" class=\"center\" src=\"https:\/\/garofolivini.it\/wp-content\/uploads\/2025\/01\/1871.jpg\" alt=\"1871\"\/>\n   <\/div>\n<\/div>\n<div id=\"1901\" class=\"timeline-item\"><div class=\"date\"> <\/div><div class=\"content left-column\"><h3 class=\"data\">1901<\/h3><h4>THE ESTABLISHMENT<\/h4><p>Gioacchino, enterprising son of Antonio, in 1901 gives a legal status to his business by establishing the company \u201cGioacchino Garofoli\u201d with registered office in Loreto. During these years Gioacchino\ncreates the first underground cellar for the production and preservation of wines.<\/p><img decoding=\"async\" src=\"https:\/\/garofolivini.it\/wp-content\/uploads\/2025\/01\/1901-b.jpg\" alt=\"1901\"\/><\/div><\/div><div class=\"timeline-item \"><div class=\"date\"> <\/div><div class=\"content\"><h3 class=\"data;\">BETWEEN THE 20s AND 45s<\/h3><h4>THE GROWTH<\/h4><p>Gioacchino\u2019s skills along with the help of his wife Ida and his nine children, lead the company to a continuous growth in terms of production and distribution. Garofoli wines are not only sold in the cellar, but also in taverns and restaurants in the surrounding area.<\/p><img decoding=\"async\" src=\"https:\/\/garofolivini.it\/wp-content\/uploads\/2025\/01\/20-45.jpg\" alt=\"Anni '20\"\/><\/div><\/div><div class=\"timeline-item \"><div class=\"date\"> <\/div><div class=\"content left-column\"><h3 class=\"data;\">THE 50s.<\/h3><h4>THE CHANGE<\/h4><p>Franco and Dante, two of Gioacchino\u2019s nine children, continue their father\u2019s activity. In the 50s, Franco and Dante\u2019s intuition is to offer their customers a good table wine no longer sold in bulk and only in taverns but bottled by the producer and also sold by the bottle in grocery stores. No longer an anonymous wine, but a product clearly identified by the producer\u2019s branding. The company achieves remarkable success and grows in size and market penetration.\nCastelfidardo\u2019s cellars start expanding and the facilities are upgraded, introducing one of the first automatic bottling lines in Italy.<\/p><img decoding=\"async\" src=\"https:\/\/garofolivini.it\/wp-content\/uploads\/2025\/01\/1950.jpg\" alt=\"Anni '50\"\/><\/div><\/div><div class=\"timeline-item \"><div class=\"date\"> <\/div><div class=\"content\"><h3 class=\"data;\">THE 60s.<\/h3><h4>THE ECONOMIC BOOM<\/h4><p>The economic boom brought along widespread prosperity. During these years people started to desire to experience wine in a different way, and Garofoli, always a step ahead, launches wines appropriate for these times, new and cheeky wines such as the Ros\u00e9 and the Charmat Method Sparkling Wine.<\/p><img decoding=\"async\" src=\"https:\/\/garofolivini.it\/wp-content\/uploads\/2025\/01\/1960.jpg\" alt=\"Anni '60\"\/><\/div><\/div><div class=\"timeline-item\"><div class=\"date\"> <\/div><div id=\"1970\" class=\"content left-column\"><h3 class=\"data;\">1970<\/h3><h4>NEW VISIONS<\/h4><p>Carlo and Gianfranco, Franco&#8217;s sons, join their father and uncle\u2019s company in 1973, in a historical period that brought important cultural changes in the world of wine. In fact, the first DOC wines were established in Italy just few years before. This aspect favours the development of quality wine and the desire to experiment all the oenological techniques with the local grape varieties.\nIt is precisely during these years that the Company proposes a new Metodo Classico sparkling wine, the first in the Marche region. From a commercial point of view, the sales network reaches its maximum expansion in Italy and starts to be present in new foreign markets.<\/p><img decoding=\"async\" src=\"https:\/\/garofolivini.it\/wp-content\/uploads\/2025\/01\/1970.jpg\" alt=\"1970\"\/><\/div><\/div><div class=\"timeline-item \"><div class=\"date\"> <\/div><div class=\"content\"><h3 class=\"data;\">1980<\/h3><h4>A NEW WINE CULTURE<\/h4><p>During the golden years of wine Garofoli is one of the protagonists.\nIt is during these years that we see the birth of the first wine guides and the development of the national sommellerie to a level never seen before. The wines produced by Carlo and Gianfranco are among the most innovative and rewarded, making Garofoli a leader and forerunner of the entire production in the region.<\/p><img decoding=\"async\" class=\"center\" src=\"https:\/\/garofolivini.it\/wp-content\/uploads\/2025\/01\/1980.jpg\" alt=\"1980\"\/><\/div><\/div>\n\n<div id=\"1901\" class=\"timeline-item\">\n<div class=\"date\">\u00a0<\/div>\n<div class=\"content left-column\">\n<h3 class=\"data;\">1990<\/h3>\n<h4>THE WINE WORLD BOOM<\/h4>\n<p>In the 90s the wine cultural movement of the 80s, becomes a worldwide spread fashion. The new wines envisioned and created during the 80s become in these years an uncontainable success both in Italy and around the world. Garofoli wines is the trending topic among the most important newspapers and all the guides in the sector. It is from this moment on that a Garofoli goblet can be enjoyed from Tokyo to Rio de Janeiro.<\/p>\n<img decoding=\"async\" src=\"https:\/\/garofolivini.it\/wp-content\/uploads\/2025\/02\/whatsapp-image-2025-02-27-at-12.45.14.jpeg\" alt=\"1990\" \/><\/div>\n<\/div>\n\n<div class=\"timeline-item \">\n<div class=\"date\">\u00a0<\/div>\n<div class=\"content\">\n<h3 class=\"data;\">THE 2000s<\/h3>\n<h4>THE NEW MILLENNIUM<\/h4>\n<p>Wine is no longer just a bottle, but it becomes an experience. Even if the location has never been changed, the historic Garofoli cellar is now redesigned and renovated to welcome many visitors from all over the world. In September 2005, the fifth generation of the Garofoli family join the company; Gianfranco\u2019s children, Caterina and Gianluca and Carlo\u2019s daughter, Beatrice.<\/p>\n<img decoding=\"async\" src=\"https:\/\/garofolivini.it\/wp-content\/uploads\/2025\/01\/2000-scaled.jpg\" alt=\"The 2000s\" \/><\/div>\n<\/div>\n\n<div id=\"1901\" class=\"timeline-item\">\n<div class=\"date\">\u00a0<\/div>\n<div class=\"content left-column\">\n<h3 class=\"data;\">TODAY<\/h3>\n<p>The world today is constantly changing as it was yesterday. Today, Garofoli, led by Gianluca and Caterina, sustained by their uncle Carlo and their father Gianfranco, work on tomorrow\u2019s new wines, driven by a spirit of innovation, attention to the environment without neglecting their strong link to tradition.<\/p>\n<img decoding=\"async\" class=\"center\" src=\"https:\/\/garofolivini.it\/wp-content\/uploads\/2025\/01\/catalogo-senza-titolo3123.jpg\" alt=\"Today\" \/><\/div>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>The hystory 1871 THE BEGINNING Over a century ago, in 1871, Antonio Garofoli, starts to produce and sell wines from a small tavern located along the pilgrimage route to Loreto. 1901 THE ESTABLISHMENT Gioacchino, enterprising son of Antonio, in 1901 gives a legal status to his business by establishing the company \u201cGioacchino Garofoli\u201d with registered [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1678","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/garofolivini.it\/en\/wp-json\/wp\/v2\/pages\/1678","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/garofolivini.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/garofolivini.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/garofolivini.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/garofolivini.it\/en\/wp-json\/wp\/v2\/comments?post=1678"}],"version-history":[{"count":11,"href":"https:\/\/garofolivini.it\/en\/wp-json\/wp\/v2\/pages\/1678\/revisions"}],"predecessor-version":[{"id":1722,"href":"https:\/\/garofolivini.it\/en\/wp-json\/wp\/v2\/pages\/1678\/revisions\/1722"}],"wp:attachment":[{"href":"https:\/\/garofolivini.it\/en\/wp-json\/wp\/v2\/media?parent=1678"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}